Expanding Horizons with AgriExpo: Nipere Oy’s Journey to Global Success
“AgriExpo is the reliable and effective marketing solution
we’ve been looking for!”
About Nipere Oy:
Nipere Oy, a Finnish family business in the metalworking industry, designs and markets top-of-the-range food grinding and mixing systems for agricultural and industrial needs. Nipere Oy also specializes in the production of bollards used for marking boundaries, as well as trailers for various transportation needs.
“Since the company was founded in 1976, understanding our customers' needs has been at the heart of our corporate philosophy. By adopting new technologies such as lasers and robotics, we are constantly evolving to meet the demands of our various customers. Our products are sold under the Rivakka brand, which has an excellent reputation in the industry. Our product range is constantly expanding, and currently includes numerous trailer models as well as all of the equipment required by farms for the preparation, transfer and storage of grain-based feeds.”
Our challenge? To expand our market beyond our borders
“Although Nipere Oy had established a strong presence in the Finnish, Swedish and English-speaking markets, we aspired to offer our products to a global audience. In our efforts to do so, we faced a number of obstacles, including language barriers and difficulty finding the right digital marketing solution.
Our previous attempts at digital marketing campaigns (particularly SEA) resulted in poor quality website traffic and unnecessary expenses. AgriExpo was a game-changer and turned out to be exactly what we needed, providing us with a great all-round online marketing approach. What’s more, AgriExpo's key attribute is clearly its team of native-speaking employees, who ensure accurate translations and expert use of each language, which benefits our international presence.”
Success and growth with AgriExpo
“Before signing our contract, we expected to make more contacts abroad and maybe make more sales. But before signing, I was very suspicious. I called a few companies whose products are also featured on AgriExpo to get their opinion on the results being promised. After speaking with one manufacturer, I no longer had suspicions; he confirmed that AgriExpo really worked and that he had been using the site for a long time.
Since collaborating with AgriExpo, our expectations have been exceeded. We have witnessed a significant increase in leads from abroad, including new prospects from South America and North America. AgriExpo's services, in addition to their email marketing campaigns, have played a pivotal role in generating these new leads.
Although there were some challenges with the email marketing, mainly due to the fact that there is simply an overabundance of marketing material sent out these days, AgriExpo's platform ensured that our messages stood out and reached the right audience.
AgriExpo's professionalism and commitment to customer success
“We have had an ongoing partnership with AgriExpo for almost two years, and we are delighted with the results. AgriExpo has truly become an integral part of our marketing strategy, helping us establish a strong foothold in new markets and showcasing our products to a global audience.
We highly recommend AgriExpo to other companies looking to expand the reach of their agriculture and forest products. AgriExpo’s platform, professional team and commitment to success make them the marketplace of choice for farmers, traders and agricultural professionals worldwide.
Nipere Oy results
Take a look at some of Nipere Oy's successful results over the last 12 months
Ad & content displays
Clicks to their stand
Clicks to their site
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