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ArchiExpo: the right partner for Opinion Ciatti’s ambitions for the Chinese market

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ArchiExpo: the right partner for Opinion Ciatti’s ambitions for the Chinese market

For 2021, it’s really important for Opinion Ciatti to be present and grow in the Chinese market. And we are aware of the strong presence that ArchiExpo has in the Chinese market. We’re excited to continue working towards that goal together.

Lapo Ciatti
CEO at Opinion Ciatti


ABOUT OPINION CIATTI

Opinion Ciatti has been a client with ArchiExpo since 2009.

Since the 50s, the Ciatti family has been running the company that bears its name, a business that has evolved and is still evolving over three generations. In the mid-eighties, Ciatti a Tavola was created, a line of designer kitchens and accessories. The meeting between the Ciatti’s and Bruno Rainaldi then led, in early 2000s, to the creation of CCR design, a new company focused on the development of home objects and accessories. Furniture, chairs, mirrors, and objects conceived by some of the major Italian designers were produced under the art direction of Bruno Rainaldi. he himself sketched Ptolomeo, the free-standing bookshelf, which soon became the company’s best-selling item. Thanks to it Rainaldi was awarded the “Compasso d’Oro 2004”.

Today Opinion Ciatti is a young and dynamic company both residential and contract oriented. The expansion of the business is in full swing, currently, it is dealing with important projects and supplies, it is involved in the prestigious partnership and the brands are represented worldwide in selected furniture stores.

AN ARCHITECTURE & DESIGN MARKETPLACE WITH QUALIFIED LEADS

We continue working with ArchiExpo because it gives us a lot of contacts and a lot of international visibility. That is one of the key reasons we decided to work with ArchiExpo, instead of other competitors.

ArchiExpo is proud of the transparency it gives its clients in results.

EXPLOITABLE CONTACTS: sales leads with full contact details, e-mail addresses of buyers who consulted your stand without sending a lead, names of companies who viewed your products in the search results and contact exports (Excel, CSV, XML).
REPORTING CHANNELS: permanent results dashboard, weekly and monthly e-mail reports and periodic campaign reports.
STATISTICAL ANALYTICS: page views, clicks, website traffic and leads.

All statistical analytics are displayed by buyer profile, geography, time period and product model.

OPINION CIATTI'S GOAL IN 2021 IS TO EXPAND ITS PRESENCE IN THE CHINESE MARKET

"We have a new distributor in China so we are answering the market call. It’s important that ArchiExpo is present in the Chinese market because it’s not an easy market to be in. There is not the same exposure for us in the Chinese markets. We are aware that ArchiExpo has offices in China, and that’s really advantageous for us.”

ARCHIEXPO IN CHINA
With a successful joint-venture in China, ArchiExpo is rapidly growing its marketplace of B2B manufacturers and distributors. The Chinese market can be diverse and complex, but it offers a wide range of opportunities for B2B businesses. ArchiExpo has been closely following how the B2B market works in China and has developed a successful strategy that gives our clients visibility on the Chinese market.


Opinion Ciatti’s Results

Take a look at some successful results for the past year.

225 K
Content displays/ year

15 K
Advertisement
displays/ year

27 K
Search results prospects
/ year

500
Click-throughs
/ year

360
Requests
/ year


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