Laura Dardenne, Dickson
“ArchiExpo has brought us much more than we were looking for. By working with their teams, we’ve been able to create a real communication and marketing strategy that allows us to achieve our visibility and lead creation objectives.“
Laura Dardenne
Dialogue Leader at Dickson
About Dickson
Dickson has been a client with ArchiExpo since 2009. Crown jewel of the technical textile industry, Dickson has now recognized the world over as the benchmark for supreme quality outdoor fabrics. Its products are used by the top names in design, architecture, and boating. The group’s main growth engine – innovation – enables Dickson to constantly provide a diverse array of products and a wide range of technical textiles, all aimed at improving people’s homes and work environments. The company currently provides solutions for four key markets: solar protection, outdoor living spaces, interior decorating and boating equipment. A combination of technical expertise and creativity, the Dickson style shines in more than 110 countries on 5 continents.
Dickson Receives Qualified & Relevant Leads with ArchiExpo
“We tried to penetrate a new market and thanks to the different solutions offered by ArchiExpo and their rich databases, it was easy to target the markets that interested us and receive relevant leads.”
“We regularly receive requests for information or quotes via ArchiExpo. We have quantified results that allow us to calculate our return on investment through monthly customized tables. We do real collaborative work with the ArchiExpo teams who are both available and responsive. It is a real pleasure to work with them!”
Dickson’s Challenge Was to Gain More Online Visibility
“We wanted to integrate ArchiExpo to gain visibility, mainly among architects and designers both in France and abroad. By looking for a platform where we wanted to present and promote our products, ArchiExpo stood out directly and we quickly contacted the teams who helped us to promote our products on this marketplace.”
“We knew that integrating ArchiExpo was synonymous with increased awareness. We have gone further with them by optimizing our web presence and reaching new distributors.”
Dickson’s Results
Take a look at some successful results for 2018.
| 278K Content displays/ Per year | 941K Advertisement displays / Per year | 2K Search results prospects/ Per year | 331 Click-throughs / Per year | 272 Requests / Per year |
